social media consultancy 2

Social media monitoring

What is social media monitoring?

Social media can be considered as the internet’s word of mouth, making it even more powerful as it reaches more people than we could ever reach in the physical world.

Back in the day one would communicate his or her thoughts to close friends and family, whereas today through the power of social media one is able to communicate his or her product/service experience to thousands of people. As Jeff Bezos, founder of Amazon, once said “branding is what people say about you when you are not in the room”, make sure you discover what is being said in that room.

Why do you need social media monitoring?

After spending years building and investing in your business it is possible for a negative review to spark off a tirade that can ruin your brand and reputation in a matter of days. Therefore, it is very important to know what customers are saying about your brand. Whether you are present on social media or not, your customers will still talk about you on their social media profiles. 

Social media monitoring is vital in today’s business environment as it enables you to identify any potential weaknesses and resolve them before any serious damage is done to your business. 

Reputation management

The Deloitte Digital team offers a complete social media monitoring (reputation management) service.  With a combination of the latest social media monitoring tools and our expertise, we will provide you with a detailed report showing what your customers are saying about your brand. This ensures that you are always ahead of the conversation.

Online reputation management should be one of your number one marketing priorities this year. It’s your reputation and your brand, so manage it! Contact us today.